Social Media & Community Manager - Fitness

Sports Nutrition, Fitness, Performance, Community

This Jobot Job is hosted by: Dylan Currier
Are you a fit? Easy Apply now by clicking the 'Apply' button
and sending us your resume.
Salary: $60,000 - $85,000 per year

A bit about us:

We are a fast-growing brand in the sports nutrition and performance space, building products and content that support athletes, creators, and everyday high performers. With multiple arms of the businessincluding supplements, content, partnerships, and community initiativeswere scaling quickly and looking for someone who can help grow and nurture our online presence.

*This role is onsite 5 days/week in DFW*

Why join us?

Opportunity to work with a rapidly growing brand in the performance space
High ownership and ability to shape the brands voice and community
Collaborative, entrepreneurial environment
Competitive compensation based on experience

Job Details

We are looking for a Social Media & Community Manager who lives and breathes social media, understands the fitness and performance culture, and knows how to turn audiences into communities.

This role will be responsible for managing and growing our presence across X, Instagram, and Meta platforms, while actively engaging with our audience, partners, and creators. You will work closely with the marketing and leadership teams to amplify our brand voice, drive engagement, and support the rapid growth of the business.

This is a hands-on role ideal for someone who is creative, analytical, fast-moving, and deeply familiar with internet culture and fitness communities.

Key Responsibilities
Social Media Growth & Strategy
Manage and grow the brands presence across X (Twitter), Instagram, and Meta platforms
Develop and execute social media strategies to increase reach, engagement, and followers
Identify trends, cultural moments, and opportunities to create viral or high-performing content
Collaborate with internal teams to align social media with product launches, campaigns, and partnerships
Content Planning & Publishing
Plan and manage the social media content calendar
Write engaging captions, threads, and posts aligned with the brand voice
Coordinate with designers, editors, and creators to publish high-quality content
Optimize content based on platform performance and analytics
Community Management
Engage with followers through comments, replies, and DMs
Foster a strong, authentic brand community within the fitness and performance space
Monitor conversations, feedback, and brand mentions across social platforms
Turn customers and followers into advocates for the brand
Creator & Partner Engagement
Build relationships with creators, athletes, and partners within the industry
Coordinate collaborations, reposts, and community-driven content
Identify new creators and communities aligned with the brand
Analytics & Performance
Track performance metrics across platforms
Analyze engagement, growth, and audience behavior
Provide insights and recommendations to improve content performance and growth

Qualifications
25+ years managing social media for a brand, startup, or creator
Strong understanding of X, Instagram, and Meta ecosystem
Experience growing social accounts and building engaged communities
Deep familiarity with fitness, sports performance, or sports nutrition culture
Strong writing and communication skills
Ability to move quickly and adapt in a fast-paced startup environment
Data-driven mindset with experience using social analytics tools

Bonus Points
Experience working with sports nutrition, fitness, or athlete brands
Background working with creators, athletes, or influencers
Ability to create basic social media graphics or short-form video
Experience managing communities on Discord, Telegram, or similar platforms

Interested in hearing more? Easy Apply now by clicking the 'Apply' button.

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