Digital Marketing Manager

Assessing digital market trends, creating advertising opportunities and developing marketing programs, Digital Advertising at Dell Technologies is at the forefront of customer engagement. Responsible for leading the digital advertising plan development within the broader media plan from planning kickoff, strategic planning, plan creation, creative reviews, and program optimizations while interacting directly with business stake holders and utilizing third-party customer data, they provide Dell s product marketing and messaging teams with game-changing feedback. At the highest level, they develop and drive digital marketing policies and activities.

Join us as a Digital Marketing Manager on our North AmericaFieldMarketing team in Austin, Texas, Dallas, Texas or other Remote US locations to deliver the most innovative digital experiences, do the best work of your career and make a profound social impact.

What you ll achieve

As a Digital Marketing Manager, you will lead the digital advertising plan development within the broader media plan from planning kickoff, strategic planning, plan creation, creative reviews, and program optimizations that achieve sales demand for Dell Technologies solutions and services.

You will:

• Work with global campaign marketing teams and regional leaders to increase visibility, education and awareness to key industry audiences

• Partner with Dell s media strategy team and agency to develop omni-channel and integrated digital campaigns that drive robust customer engagement across all digital advertising vehicles

• Determine most effective media mixes across banner advertising, rich media placements, dynamic creative optimization programs, programmatic display, digital out of home, podcasting, audio and emerging advertising formats

• Meet with vendors & publishers to understand their offerings and seek out new innovative techniques that enhance customer interaction

• Manage the deployment and execution of campaign creative/content with list of primary partners

• Execute creative launches at the local level, working with cross-functional teams and adapting programs or methods based on customer or business partner feedback

Take the first step towards your dream career
Every Dell Technologies team member brings something unique to the table. Here s what we are looking for with this role:

Essential Requirements

• 8 to 10 years of experience in B2B Marketing, digital advertising, advertising technology and/or paid media with an outstanding history of success

• Experience working with various AdTech and Martech common technologies such as DSP, DMP, programmatic display, SFDC Marketing Cloud, and Ad Fraud

• Strong communication skills to articulate high-level advertising strategy within all levels of the organization while keeping a customer first mindset

• Workflow management tools such as SmartSheets as a bonus

Desirable Requirements

• Bachelor's degree, MBA preferred

Here s our story; now tell us yours

Dell Technologies helps organizations and individuals build a brighter digital tomorrow. Our company is made up of more than 150,000 people, located in over 180 locations around the world. We re proud to be a diverse and inclusive team and have an endless passion for our mission to drive human progress.

What s most important to us is that you are respected, feel like you can be yourself and have the opportunity to do the best work of your life - while still having a life. We offer excellent benefits, bonus programs, flexible work arrangements, a variety of career development opportunities, employee resource groups, and much more.

We started with computers, but we didn t stop there. We are helping customers move into the future with multi-cloud, AI and machine learning through the most innovative technology and services portfolio for the data era. Join us and become a part of what s next in technology, starting today.

You can also learn more about us by reading our latest Diversity and Inclusion Report and our plan to make the world a better place by 2030 here.

Dell is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Dell are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Dell will not tolerate discrimination or harassment based on any of these characteristics. Dell encourages applicants of all ages. Read the full Equal Employment Opportunity Policy here.

Job ID: R123402