Customer Analytics, Director

Customer Analytics, Director

Kantar

Atlanta, GA 30326

Posted 4 months ago

  • Job Type(s)

    Full Time
  • Industry

    Marketing
  • Job Description

    We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in.

    To start a career that is out of the ordinary, please apply...

    Job Details

    Customer Analytics, Director

    Remote - Eastern or Central US location preferred

    The Kantar Analytics Practice (KAP) has made significant investments in the last few years to further expand our capabilities and footprint in emerging analytics subject areas such as Data Engineering, Customer Analytics and Digital & Social Media Analytics. The practice has strong client relationships in data-rich verticals such as consumer goods, beverages, retail, insurance, telecom, entertainment, automotive and hospitality, among others. The Customer Analytics team is focused on helping clients get more insight out of their data. As we strive to offer end-to-end analytics, data engineering and data visualization solutions, we seek a Principal- Customer Analytics with client-facing/onsite experience who is looking for the next step in their analytics career journey.

    Why this job is important

    This is an onsite marketing consultant role focused on customer analytics work we do for some of our key clients in North America across travel, hospitality retail and healthcare sectors. Among others, this role will be responsible for developing creative analytical solutions to help clients use their customer data to increase their marketing effectiveness, drive campaign return on investment and increase share of wallet. The requires understanding clients marketing objectives, working with offshore delivery team to analyse and extract crucial customer insights using data from several sources, and share these insights with clients in a simple easy to understand way.

    What youll be doing

    Responsible for growth and development of key CRM account in healthcare domain.

    • Assist clients on a day-to-day basis , professionally responding to client needs, questions, solving business problems that drive client satisfaction. Work with offshore domain consultants to ensure high quality of deliverables as well as alignment with clients goals.
    • Lead crucial long-term analytics and data visualization projects for clients. Come up with Analytical solutions to clients business problems
    • Translate data into insights that address key client business issues and are presented to the client in a straight-forward way.
    • Ensure quality of deliverables going to clients. Ensure alignment on client s requirement with offshore delivery teams.
    • Facilitate data/system access and knowledge transfer required to complete the project in time and to clients satisfaction.

    The skills & experience needed

    • Validated experience consulting and working with clients.
    • 5+ years of experience in CRM/Customer analytics.
    • Experience in Healthcare domain preferable.
    • Deep experience in applied data analysis, including A/B testing and observational causal inference methods.
    • Experienced in measuring marketing/campaign effectiveness. Prior (MTA /media experience preferred )
    • Experienced user of cloud data platforms (GCP /AWS/AZURE)
    • Ability to quickly learn new technologies.Experienced user of cloud data platforms
    • Experienced user of data visualization tools like power bi and Tableau.
    • Experienced in leading and working with large offshore delivery teams.
    • Comfortable with Python,SAS/SQL/R. Experience on working with databases.
    • Excellent verbal and written communication with clients.
    • Natural curiosity, a can-do attitude and comfort with ambiguity.
    • Excellent interpersonal skills. Ability to build long term relationship with clients.

    Whats in it for you

    We provide a comprehensive, highly competitive benefits package.

    • Medical plans with comprehensive, affordable coverage for a range of health services
    • Health Savings Account/FSA
    • Dental, Vision and benefits to cover unique healthcare needs
    • Wellness Program
    • 401k with matching
    • Tuition Reimbursement, Commuter benefits
    • Unlimited PTO

    At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver. We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career thats out of the ordinary and join us. We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health and wellbeing is taken into consideration. We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.

    At Kantar, the diversity of our employees provides a richer environment for our employees and broader depth and breadth of thinking for our clients. Kantar is committed to inclusion and diversity; therefore, we welcome applications from all sections of society and do not discriminate on the basis of age, race, religion, gender, pregnancy, sexual orientation, gender identity, disability, marital status or any other legally protected characteristics.

    PRIVACY DISCLOSURE: Please note that by applying to this opportunity you consent to the personal data you provide to us to be processed and retained by The Kantar Group Limited (Kantar). Your details will be kept on our Internal ATS (Applicant Tracking System) for as long as is necessary for the purposes of recruitment, which may include your details being shared with the hiring manager.

    The salary range for this role in the Georgia is $103,900-173,100/year. Your final base salary will be determined based on several factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

    Location

    Atlanta, Peachtree RoadUnited States of America

    Kantar Rewards Statement

    At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitiveand alsoto support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.

    We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career thats out of the ordinary and join us.

    We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health andwell beingis taken into consideration.

    We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.

    Kantar is the worlds leading data, insights and consulting company. We understand more about how people think, feel, shop, share, vote and view than anyone else. Combining our expertise in human understanding with advanced technologies, Kantars 30,000 people help the worlds leading organisations succeed and grow.

  • Job Benefit(s)

    Health Savings Account Commuter Benefits Tuition Reimbursement