Tips To Help You Create A Robust Hiring Strategy For 2021
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Nonfarm payroll employment increased by 638,000 in October, but it is still 6.6.% below the pre-pandemic level. The leisure and hospitality sector are facing maximum challenges, with 3.5 million shortage of labor.
While employment is steadily rising in all sectors, the fear of COVID-19 still reigns supreme. As the country struggles to reduce the infection rate, organizations are doing everything in their capacity to ensure business continuity while ensuring the health and safety of their employees.
Under these circumstances, one thing is clear. The employers need to revise their hiring strategies according to the present situation. They need to make the most of the latest trends, incorporate technology, and rely on data-driven hiring. Only advertising about open positions may not be enough to convince people to join the workforce.
If you are wondering how to refurbish your hiring strategies for a better opening to 2021, scroll on!
Focus on remote hiring
One of the biggest trends of 2020 that will shape the future is remote working. The pandemic caused 88% of companies to switch to a remote-working mode. From tech giants like Facebook, Twitter, and Microsoft to SMEs, most of them took their operations online to prioritize the health and safety of the employees. In fact, several companies have decided to go with permanent work from home policies.
Read: With Remote Working Being the New Norm, How to Hire the Best Remote Workers
The timely decision not only helped people combat the virus but also the companies suffer fewer losses. Hence, there is no denying that this trend was a big hit in the face of the outbreak. It will continue in 2021, and you should prepare for the same. You will need to tweak your hiring policies to accommodate the remote workforce. It will also ensure flexibility, which drives employment.
Read: I-9 Compliance for Remote Employees - A Guide for Companies
Incorporate advanced technologies
With remote hiring gaining importance, tech integration becomes a priority. Employers should start investing in advanced hiring solutions to streamline the recruitment process. From video conferencing software and robust E-verification solutions to candidate-screening, virtual ratings and review solutions, bespoke communication software, etc. will be essential. Organizations should start investing in these technologies to ramp up their hiring processes. In the new world after COVID-19, such practices will mean a lot more than just attracting the right talent. They will also help improve the retention rate.
Improve employer branding
Currently, about 84%of job seekers consider the reputation of the company before applying. Nine among ten people look forward to joining a company based on its reputation. As most of them look for jobs online, employer branding inevitably makes it to the front seat of importance. As an employer, you should take all necessary measures to improve your branding in the job market. Be active on social media, share insights into your company’s work environment, post videos, and live stories on your company’s profile to increase engagement. You may also ask your employees to contribute to the branding efforts by posting, liking, and sharing important updates and give feedback on the organization’s overall working processes, work environment, and culture.
Integrate automation in hiring
Technology is going to be the driving factor in recruitment in the coming days. Brace for disruptive changes in the industry and integrate automation to improve hiring. You may join hands with digital services providers to reduce the hassles of technology evaluation and implementations. Encourage your potential employees to create digital resumes and apply online. Increased automation will also reduce hiring expenses by replacing tedious manual processes. For start-ups and small-scale agencies, the automation trend will emerge to be more profitable, as AI and Machine Learning will replace costly labor.
Improve social hiring and crowdsourcing
Nearly 79% of job seekers use social media to look for potential jobs. Recognizing this trend, about 84% of companies are currently using social media for hiring. When creating a robust hiring strategy for 2021, you should not ignore the immense possibilities of social hiring and crowdsourcing. Ask your hiring teams to develop a robust plan for engaging potential candidates on social media. You may also ask your existing employees to take part in crowdsourcing endeavors and reward them for gaining leads. Social media hiring will also help you catch the eyes of passive job seekers.
Final words
Candidate experience will be a priority for companies seeking to expand in the coming days. It will not only get you the best talents across the industry but also improve your employee retention rate. A transparent, automated, and streamlined hiring process will ensure the highest returns without exceeding recruitment budgets. Last but not least, seamless communication in every step of the process will encourage more people to join.
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